What is MDM?
Master Data is a single record of each person, place, or thing in a business, which must be reconciled, enriched, and corrected to become a trusted view of shared, business-critical data. Effective master data management promotes more accurate reporting, eliminating errors caused by bad data and enabling anyone to make better business decisions based on trusted data.

Master Data Management for Operations
Ensure consistent information. MDM for operations helps your organization maintain and synchronize a single-source-of-truth through semantic reconciliation. You can also coordinate across the value chain with master, reference, and metadata; manage multiple domains; and ensure data stewardship and governance.

Master Data Management for Analytics
Provide trusted, accurate, and consistent reporting. MDM for analytics helps you get your data in the form you need for accurate insights and KPIs to drive critical business decisions. Manage abstract complexity through conformed dimensions and simplify the data wrangling process with hierarchies.

Master Data Management for Compliance
Maintain compliance (regulatory, legislative, and/or corporate). MDM for compliance allows you to create policies and controls and monitor their adherence and impact. You’re able to keep records for evidence and track ownership and responsibility.