Data and Analytics Trends and Directions 2021

Staying competitive depends on deploying data and analytics better than your peers. That's because, as our first Data and Analytics Trends and Directions study confirmed, virtually every organization is attaining data-driven digital transformation.

To find out where companies are today, we asked the people who live and breathe data and analytics day in and day out to talk data to us. Specifically, we asked 150 data and analytics leaders in 12 industries 20 questions about how their organizations are managing data, using data strategically, and providing analytics tools to business users today. We also asked them to talk about what their requirements will be in the not-so-distant future.

Talk they did. We present the results of our first Data and Analytics Trends and Directions study in this report.